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Turning Retail Insights into Real Growth

Helping brands deliver consistent, exceptional customer experiences through data-driven insights, operational compliance audits, and professional mystery shopping programmes.

The Challenge for South African Retailers

The shopping behavioural landscape has taken a shift.

The Grocery Retail sector is booming in the hybrid shopping landscape. Yet, many chains still losing out on margin because they can’t serve the right offer, on the right channel, backed by staff who can actually help.

While some FMCG chains can already fulfil from 600+ stores nationwide, shoppers expect every retailer to meet that bar.

The problem? Missed offers, price mismatches, clumsy channel transitions, and staff who aren’t equipped to help are eroding trust and loyalty.

Accurate, in-depth research is the only way to measure, plan, and fix the gaps before they cost you share.

What the shopper demands.

Personalised deals & Friction-free Shopping

Can your promo prices follow a shopper from app to till — or are you triggering “price-mismatch” screenshots on Social media? Can they start an order online and finish it curb-side without losing loyalty points?

Helpful & Knowledgable Staff

Does your in-store and online customer support align with your business vision and strategy? Are you closing the gaps in store communication and promotions? Do fulfilment pickers know how to flag basket gaps instantly and offer a swap before the driver leaves?

Consistent Brand Experience - In-store & Online

Shoppers expect the same pricing, promotions, and service quality no matter where they engage — whether it’s on your app, in-store, at curb-side pickup, or via delivery. Any gap between channels can quickly erode trust and send them to a competitor.

Retailers can no longer only rely on sales data and customer satisfaction scores to identify gaps.

And it’s those gaps that will cost you market share.

We can help you turn good service to unforgetable.

Mystery Shopping Programmes

See your business exactly as customers do.

  • Ongoing mystery shops to test in-store, curb-side, and online journeys

  • Rapid-fire NPS pulses for real-time feedback

  • Full CX index tracking to benchmark and improve

The Result: Insights that drive loyalty, not just satisfaction.

Keep every store on standard — every time.

  • Evaluate brand compliance, pricing accuracy, and promotions

  • Spot merchandising gaps before they hit sales

  • Check fulfilment, loyalty redemption, and channel consistency

The Result: Fewer trust-eroding mistakes, more profitable transactions.

Turn service from “good” to unforgettable.

  • Engagement surveys to pinpoint training needs

  • Recognition programmes to boost morale

  • Laser-focused modules to build confident, capable staff

The Result: Teams who sell more, solve faster, and make customers smile.

Know exactly what shines — and what slips.

  • Brand diagnostics to track perception over time

  • Deep-dives into activation performance

  • Loss-prevention audits to plug margin leaks

The Result: Stronger brand equity and healthier profits.

Connect with a partner that knows the South African Retail Landscape.

Nationwide network of professional mystery shoppers & field agents.

Local expertise with a deep understanding of SA retail challenges

Actionable, visual reporting — no fluff, just what you need to decide

Programmes customised to your goals, budget, and customer base

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