At ReAct Insights, we specialise in customer experience research that helps businesses across South Africa and the African continent understand, engage, and grow their customer base. As a leading research agency, we are driven by a deep commitment to quality insights, reliable service, and results that matter.

Since 1994, we’ve grown into a dynamic, full-service research agency that partners with organisations across industries. Whether you’re launching a new product, improving service delivery, or strengthening brand loyalty, our tailored research solutions are built to solve real-world challenges and support sustainable growth.

We combine deep local knowledge with cutting-edge technology to deliver accurate, timely insights. From mobile surveys and online dashboards to advanced analytics and field research, our tools ensure your decisions are backed by data you can trust.

At the heart of ReAct is a team of dedicated professionals—trained, passionate, and ready to make a difference. Through continuous development and support of our fieldworkers, call centre agents, and research teams, we ensure every project is delivered with precision and purpose.

ReAct is more than a research agency. We’re your insight partner—committed to helping you see clearly, act strategically, and create experiences your customers remember.