Brand Health
Compliance Audits
Retail
Compliance Audits
Loss
Prevention Audits
Integrity
Audits
Does your brand have equity? Is it instantly recognisable, reliable and talking to your customers?
Your brand identity is more than your logo – it is the sum of your products and services, messaging, advertising and promotions, which work together to strengthen your performance in the marketplace.
Brand Performance
A strong brand has a consistent look and feel, complemented by clear brand messaging, and is underpinned by unmatched customer service.
This internal consistency builds trust from your customers and contributes to overall brand performance.
Our brand integrity audits will assist you in identifying areas of weakness and opportunities that help you improve how effectively your customers engage with your brand. REACT’s in-house brand strategist can take you further along this journey with the development of a brand engagement strategy.
Brand Compliance Auditing
REACT’s brand compliance audits assess the adherence to your brand and standard operating procedures throughout the business. Our process will also help you understand and correct the impact of non-compliance on customer and brand engagement.
Our team of qualified auditors will:
- Validate that all locations adhere to the organization’s identity, and all marketing materials including signage, logos, furnishing and merchandising are in accordance to the guidelines and specifications.
- Our experienced management team has the expertise to create a structured program to deal constructively with areas of poor performance
As an additional service, our comprehensive retail compliance audits are specifically designed to assist franchisors to manage brand compliance across their network.
Activation Compliance Auditing
Are your brand activations hitting the mark? Activations are a great opportunity to engage the customer and build your brand’s presence in the market.
But because activations are often left to third-party implementers, it can be difficult to gauge how well they are being executed across all sites or stores.
REACT’s qualified activation compliance auditors will help you measure the consistency, visibility, reach and success of your brand activation across your network. REACT can also arrange on-site activation training on how to engage the customer and promote your brand.
The REACT Promise
REACT employs industry best practices that respect and protect all parties involved.
Our systems are able to correlate employee engagement and loyalty with customer service results for a complete holistic view.
We can use the insights gained to develop an effective employee engagement programme and prioritise areas of development opportunity.
Loved by businesses and individuals across the country
We needed to identify flaws within our service delivery from a customer’s point of view. We were concerned about not getting actual results that could improve our service delivery. With React Surveys’ Mystery Shopping, we could identify problem areas in our services and products. The detailed reports enabled us to change our thinking when it comes to training staff, general customer service and product quality. React genuinely focuses on your objectives and assists with achieving that goal. I would recommend React Surveys to any customer oriented company that wants to ensure their customers get the best service possible.
We have been using React for at least three years now and have built up a tailor made program that gives a good insight to our customer service performance and trends. Both our corporate and franchisee stores are tracked and we can see from the consolidation reports where our training and other opportunities lie when it comes to customer service. The return time on the reports is excellent with reports coming back to us within a few days of the mystery shoppers visit. Our contact person at React is responsive and will update and change data within short periods of time once requested. Overall, we are very happy with the services of React.
Over the past 4 years, our company, on behalf of our clients, have been working with REACT on numerous market research projects. REACT Customer Research offers high quality services. Their team is responsive to our needs and flexible to meeting the demands of the projects at hand.
We have been very satisfied by their work, and our clients have benefited from the insights emanating from the research. I would recommend and consider REACT for the market research needs of your company. As we shall continue to enjoy the partnership we have with REACT for the future.
I have been a mystery shopper for many years for various mystery shopping companies. React Customer Research definitely stands out comparing to other companies for the following reasons:
All staff members extremely pleasant and always available if you need assistance in field. Mystery Shop surveys easy to complete with no IT hick ups. Everything is online and you do not have to waist your time and money to visit a office for briefings. My supervisor always inform me if new projects are available.
I highly recommend React Surveys if you are passionate about measuring service levels via Mystery Shopping. I see React Customer Research as a true pioneer in the Mystery Shopping field.
All staff members extremely pleasant and always available if you need assistance in field. Mystery Shop surveys easy to complete with no IT hick ups. Everything is online and you do not have to waist your time and money to visit a office for briefings. My supervisor always inform me if new projects are available.
I highly recommend React Surveys if you are passionate about measuring service levels via Mystery Shopping. I see React Customer Research as a true pioneer in the Mystery Shopping field.
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The REACT team has more than 20 years’ experience in the market research sector. Let us help you get your brand on point.
